Mentor Analytics

Powerful, real-time game analytics platform.

As a member of the Analytics and Core Tech teams at East Side Games, I led product design for Mentor, a powerful, responsive internal analytics platform that was crucial to the work of producers, game designers, and executives at the company.

Mentor was developed in response to a growing number of one-size-fits-all business intelligence platforms in the market, none of which seemed to meet the ever-changing needs of the East Side Games team. I worked in collaboration with back-end software engineers and business analysts, as well as key stakeholders, to gather feedback and make necessary improvements to the product, crafting a new user interface and implementing dynamic charts that allowed users to interact with the data. I began with a content audit that spanned over 100 pages in the site, and re-architected the site to bring it down to 35 pages that were far more useful and readable.

After a lengthy user experience design process involving site maps, wireframes, and graphic mockups, I developed the front-end using a responsive design that created a great experience at any screen size, which allowed ESG team members to keep up to speed on the go. Over the course of my time at East Side Games, we made countless iterations on the product, adding new features and metrics and completing another full UI redesign. We drove a 300% increase in internal engagement with our analytics tool, taking it from being used by a handful of employees to being a daily destination for most of the ESG team.

More Projects

Check out what else I've been working on.